Our strategic offer

Strategy

  • Economic models and performance: increasing profitability, securing business lines
  • Positioning in a context of mergers and acquisitions, and expanding the business scope
  • Opportunity studies
  • Investment strategy
  • Auditing the impact of new products on legacy solutions
  • Cost killing

 strategique

Business Development

  • Think Tank, incubation of new projects: feasibility studies, fund raising, economic models and business planning, intermediation, creation of partnerships, project planning
  • Consultation of suppliers, requests for quotation, calls for candidature

Markets

  • Market watch, technology watch, customized follow up
  • Benchmarking, targeted research
  • Lobbying

Marketing of audiovisual products and services

  • New applications
  • Setup and management of digital rights catalogs, launch of TV channels, program editing
  • Studies focused on perception, satisfaction, cost resiliency
  • Roadmaps, launch of new concepts

Content distribution (business models, architecture, technology), network optimization

  • Marketing of Consumer Electronics
  • New usage, new technologies
  • Digital Rights Management

Detailed offer

consulting
Our idea of efficiency: senior teams offering complementary experience

  • C2M is dedicated to ensuring the successful entry of our clients into the world of digital media convergence by capitalizing on their strengths, extending development opportunities, and adapting the strategy to the resources available.
  • All our consultants have extensive operational experience. They bring a fresh outlook to client projects, usually working in pairs in order to retain information while pooling resources and know-how.
inteligence
Challenges, realities, and
economics of media markets

Our media-centric economic intelligence team helps you to :

  • answer operational questions for expanding your markets
  • capitalize on your core business and establish new business lines
  • understand the issues surrounding digital media

Planning is of the essence. Benefit from C2M’s knowledge of your market, product positioning, market research, and the latest technological trends. We can help you successfully launch your projects, confirm your business development scenarii, implement reliable analysis tools for verifying your strategic choices, understand new usage, and prepare your business plans.